We're excited to introduce the all-new Discounts experience in Duda eCommerce.
This redesigned area gives you and your clients more flexibility to create targeted promotions that increase sales, boost average order value, and encourage repeat purchases. Whether you're running seasonal campaigns, clearing inventory, promoting new products, or rewarding larger purchases, you now have multiple ways to build the right promotion for your business.
With this release, you can create three powerful discount types, including:
Let’s dive deeper in each of the new discount types.
Create targeted promotions on specific products or categories using a searchable selector.
When selecting a category, all products within that category are automatically included, including subcategories. Here you or your client can choose to exclude variants or subcategories in their catalog if they want.
You can choose between:
And decide how customers receive the promotion, whether it’s applied automatically at checkout or when customers enter a coupon code.
This makes it easy to run everything from flash sales and holiday campaigns to product launches and inventory clearance events.
Create promotions that reward customers for buying more. With Buy X Get Y discounts, customers can receive free or discounted products when they purchase a minimum quantity of eligible items.
Here are some exampoles of what this might look like:
This promotion type is ideal for increasing basket size, promoting specific inventory, and encouraging customers to add more items to their order.
Create discounted product bundles that encourage customers to purchase complementary products together.
For example:
Product bundles make it easier to showcase product combinations that naturally belong together while giving customers an incentive to purchase the full set instead of individual items.
All discount types support advanced controls so you can run promotions exactly the way you want.
You can configure things like:
Minimum order requirements only apply to products included in the discount configuration, giving you precise control over promotion eligibility.
This makes it easy to plan ahead for virtually any type of promotion, including:
This makes it all the more easier to keep track of the discount you're about to offer to customers, how it will be applied, which prodiucts are affected, and for how long this promotion will run.
These discounts are just the first 3 out of several, with more types coming soon, like bulk purchase discounts, and free shipping.
Head to your store's
Sales >
Discounts section in your store’s site dashboard to start creating the discount of your choice.
This release is the first step toward a more powerful promotions system for Duda eCommerce. It gives your eCommerce clients more flexibility to create offers that attract customers, increase average order value, and drive more sales.
We're excited to see the promotions you create.
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