AI-powered search is changing how people discover businesses. More customers are turning to AI answer engines like ChatGPT, Perplexity, and Google's AI experiences to find recommendations, compare providers, and make purchasing decisions, often without ever performing a traditional search.
That’s why we’re excited to introduce AI Visibility, a powerful new addition to Duda’s Site Performance. AI Visibility helps agencies and businesses understand how their brand appears across leading AI answer engines, compare their visibility with competitors, and uncover opportunities to strengthen their presence in the next generation of search.
We invite you to try the AI Visibility suite of features for free for 14 days before deciding to add it to your account as a paid monthly package.
Duda’s new Performance experience brings your site’s SEO and AEO insights together in one place, so you can easily track performance and find ways to improve it:


The experience is complemented by detailed traffic analytics, letting you monitor both human visitors and LLMs bot activity, understand visitor engagement, review page-level performance, and explore audience geography and device insights.
To dive into your site's AI visibility benchmark, you can start with the Visibility tab, which gives you detailed insights into how AI platforms reference and recommend your client's business.
Track the brand's positioning over time, compare your client's visibility against competitors, and understand their overall share of voice across AI-generated responses. Here you'll also see which websites AI models rely on most when generating answers, helping you identify the sources influencing your client's brand presence.

Want to know how your client's brand performs for specific customer questions? The tracked prompts let you monitor the chats that matter most to their business, and measure metrics like:

These insights make it easier to understand where your client’s brand is succeeding, and where additional optimization can increase their visibility.
The
Optimization Center brings together actionable recommendations to help strengthen both traditional SEO and AI discoverability. From site audits and content opportunities to off-page recommendations, page SEO management, image alt text, internal and external linking, and advanced SEO settings, you'll have a single destination for improving your site's overall performance.
With content suggestions, you'll be able to uncover content opportunities that can help your clients’ brands gain more exposure and increase their chances of being cited by AI models. Off page suggestions will offer content ideas to do beyond the site itself, in platforms to strengthen the brand's AI visibility.


AI Visibility also includes dedicated AEO Configurations, making it easy to tailor insights to each site.
Choose which competitors to benchmark against, create the prompts you want to monitor, and configure which AI models and geographic regions should be tracked. These settings ensure your visibility reports reflect the conversations and markets that matter most to your client’s business.


The AEO configurations area is also where you can manage the site's activation for AI Visibility, to control whether or not you want that site tracked for and optimized for AI search.

From the site editor, click SEO & AEO on the left side panel to open the site’s Performance dashboard. You can also access it from your site dashboard > Performance.
From there, go to Highlights and look for the AI visibility score metric box. Click it to start the 14-day free trial to unlock all premium features of AI Visibility and track up to 3 sites.
After your free trial ends, you can continue with a paid monthly AI Visibility package. If you have the Custom account plan, reach out to your account manager to try out this feature.
We hope you find this new powerful update useful, and that it will help your clients stay discoverable wherever their customers are searching next.
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