Here’s how it works: your customers simply tag product photos on their Instagram feed.When Instagram followers tap those tags, they’ll see the product’s pricing, details, and a link directly to the online store to complete their purchase.
An Incredible Way to Boost Site Traffic
Instagram is one of the world’s most popular social networks, with about 1 billion (yes, that’s 1,000,000,000) active users every month. This new product tagging capability, available in 44 countries worldwide (see the full list here), has the potential to seriously increase site traffic and store sales!
Also, your customers have a terrific opportunity to give their Instagram posts real value. The more thoroughly they tag their products, the more traffic they’ll drive to their online stores.
Another Great Upsell Incentive
To enable this feature, your customers need to have a product catalog on their Facebook page, because that’s where Instagram goes to pull the product feed. This capability is available for any site with a 100 or 2500 product store, making the Sell on Instagram feature yet another great reason to upgrade!
