Navigating zero-click marketing: Strategies to succeed in a platform-native world

About this webinar

Google is processing more search requests than ever before, but today, almost 60% of those searches don't result in a click. This increase in "zero-click" searches have left professionals scrambling to update their organic marketing strategies. Guest speaker Rand Fishkin will be joining Purna Virji and Duda CEO Itai Sadan for an informative roundtable discussion tackling this very topic.

Meet the speakers

Itai Sadan

Co-Founder & CEO, Duda

Itai Sadan is the CEO and co-founder of Duda, a leading web design platform trusted by agencies and SaaS companies worldwide. Duda empowers them with cutting-edge tools to build beautiful, high-performing websites for SMB clients at scale. To date, more than 20 million websites have been built on the Duda platform.

Purna Virji

Principal Content Solutions Evangelist,

LinkedIn

Purna Virji is a globally recognized content strategist and Principal Consultant for Content Solutions at LinkedIn. Based in Philadelphia, she previously led global learning and thought leadership programs at Microsoft and is an award-winning former journalist. Named the 2019 Search Personality of the Year by the U.S. Search Awards, Purna has been featured in publications like The Drum and Adweek. She is a sought-after keynote speaker at international conferences and the author of "High-Impact Content Marketing: Strategies to Make Your Content Intentional, Engaging, and Effective."

Rand Fishkin

Co-Founder and CEO, SparkToro

Rand Fishkin is co-founder and CEO of SparkToro, makers of fine audience research software. He’s dedicated his professional life to helping people do better marketing through his writing, videos, speaking, and his book, Lost and Founder. When Rand’s not working, he’s usually cooking a fancy meal for the love of his life, author Geraldine DeRuiter. If you bribe him with great pasta or fancy cocktails, he’ll pull back the curtain on big tech’s dark secrets.