Careers at Duda

Director of Product Marketing

Tel Aviv, Tel Aviv District, Israel

We’re looking for a Director of Product Marketing to take Duda to the next level and help us shape Duda’s positioning and go to market capabilities.

This position requires a data driven storyteller that can translate technical ideas and bring them to life to engage our audience. It requires a team player that can easily work cross-functionally between Product Management, Marketing, and Sales to ensure a consistent go-to -market strategy across multiple ICPs.

The ideal candidate would also be experienced in building teams, versed in B2B SaaS, PLG, CRM and Sales-enablement solution marketing

 

 

Responsibilities

  • The Director of Product Marketing will own product positioning and messaging, translating product functionality and technical details into user benefits and values.
  • Messaging; Research and understand our ICPs along with market insights - to ensure our product story is designed and delivered to create value to the right audience
  • GTM ownership; Drive product launches and develop holistic go-to-market marketing and sales plans.
  • Drive sales enablement activities; act as a key contact with the sales organization driving communications of product direction, positioning, key messages, and sales collateral
  • Competitor Intelligence; build and keep up to date a competitor comparison matrix. Using this intelligence to inform new product development, pricing strategies and marketing tactics.
  • Measurement; Define, track and report key performance indicators of engagement, usage and revenue.
  • Management; Lead, develop and inspire a team of product marketers.

 

Requirements

  • Experienced product marketing professional with 5+ years of experience in the B2B SaaS space
  • Exceptional storyteller, with exemplary written and verbal communication skills
  • Past experience in working closely with Product Management teams, with the ability to translate technical concepts into successful product and marketing material
  • Highly detail-oriented and organized, can-do team player with strong interpersonal and project management skills
  • Previous people management experience, ideally in multinational companies 

About Duda

Duda is the leading web design platform for professionals.

We serve all types of customers, from freelancers to digital agencies, all the way up to the largest hosting companies and SaaS platforms in the world!

Every Duda website is automatically optimized for Google PageSpeed and great out-of-the-box SEO - today, there are over 18M websites that are built by Duda’s platform, and counting.

Duda has partnered with some of the industry's biggest players, including TripAdvisor, GoDaddy, Thryv, Hibu, Tailor-Brands, Italiaonline, 1&1, Sensis, and many more!

Duda was founded by Itai Sadan and Amir Glatt in 2009 and now has almost 200 employees across 4 global offices: Tel-Aviv, Palo Alto, Colorado and Brazil.

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