Mobile Website of the Week: The Merry Ploughboy Pub

By Meg Hughes

The site we chose for this weeks Mobile Website of the Week winner is just as flawless as the beer made in the country it comes from. Raise your glasses and give a toast to The Merry Ploughboy Pub! Sláinte!

Regular Website

Mobile Website

What did we like about this mobile website?

There are three great things about this mobile website that we absolutely had to share with you.

1. Each tab of the Navigation Menu on the home page is customized with Navigation Icons which correspond to the button’s content.

2. The Show Menu tab contains a simple list of all dishes served. No images, no fluff, just simple text describing what’s available from the kitchen.

3.  Since this is an Irish pub owned and managed by musicians, their mobile website would be incomplete without multimedia. We loved the video of Irish dancing on the Dublin Shows page.

How was this mobile site made?

After The Merry Ploughboy Pub’s, Eoghan, entered the URL of his regular site in DudaMobile’s mobile website creation tool, he deleted some content, then dove right into customization. The first thing he did was change the standard star Navigation Menu Icons to images that were more specific to each tab.

He kept the content on the Show Menu page as simple as it is on his regular website. Large amounts of photos and media can get in the way when browsers are viewing mobile websites. Multimedia causes a distraction on especially important pages, like, in this case, ones containing restaurant menus.

In the initial conversion from the regular website to the mobile website, an embedded YouTube video was carried over to the mobile site. Eoghan decided to keep the video on the Dublin Shows page to give his mobile visitors an opportunity to watch an example of the performances at The Merry Ploughboy Pub.

When a mobile site visitor selects the video link, they are redirected to and can instantly watch the clip.

Connect with The Merry Ploughboy Pub

Located in Dublin, Ireland, The Merry Ploughboy Pub has an award winning Irish Music and Irish Dancing show. The pub is named after a traditional Irish band who owns and operates it. The Merry Ploughboy Pub is one of its kind in Ireland.

Find them on Facebook, follow them on twitter or send them an email for more information.

Next time you’re in Ireland, stop by for a pint (or two) and some traditional Irish entertainment.

Could you be next weeks winner?

You don’t need the luck of the Irish to be a Mobile Website of the Week winner. Email me at, tweet me at @dudamobile or contact me on facebook if you think your site rocks.

Has your mobile site been published? If your site wasn’t published, we didn’t see it (and neither did your customers). Check our Support Center for instruction on how to publish your mobile website!


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About Meg Hughes

Megan Hughes is a Project Associate at Duda in the Palo Alto office. She spends the majority of her time reminding the marketing team what assets they owe to the partner sales team, and vice versa, bringing order and productivity to the Dudaverse. If she doesn't show up to the office for a few days, she is generally assumed to be volunteering somewhere in Africa.
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